Former Nintendo of America President Reggie Fils-Aime said the The Wii could have surpassed the lifetime sales of the PS2 its price had been lowered in the late 2000s. Fils-Aime made this comment in his new memoir “Disrupting the Game: From the Bronx to the Top of Nintendo”, as reported by Axios. The beloved exec thinks Nintendo missed an opportunity to sell more units.
The late Satoru Iwata also thought the Wii might overtake PS2 sales
Fils-Aime isn’t the only Nintendo executive to believe the Wii had the potential to outsell the best-selling video game console of all time. The legendary Satoru Iwata, who sadly passed away in 2015, told Reuters in 2007 that the Wii could outsell the PS2, but price was not a factor in his consideration. “Sony’s PS2 sales of 100 million units [now approximately 158m] is an extraordinary number that our home game console business has not reached,” Iwata-san said at the time. “But if we can make our player population expansion offering a continued success, we could top that.” Iwata-san didn’t think there was an overlap between Sony’s target customer group and Nintendo’s target market.
As Axios points out, consoles were selling for far less back then with inflation-adjusted prices. This is where Fils-Aime thinks Nintendo missed the opportunity. Console games cost more from the PS3 era, with Sony and Microsoft managing to sell mid-cycle upgrades [PS4 Pro and Xbox One X] during the last console generation at full price. With the Switch, Nintendo certainly doesn’t need a significant price drop.
You can buy Fils-Aime’s memoirs here.
In other news, Godfall’s Challenger Edition barebones have attracted over 2.5 million players to PS Plus despite backlash surrounding its inclusion in the lineup, and Final Fantasy devs have revealed they were once working on a Bloodborne-style IP.